Sports Illustrated was one the biggest parties during Super Bowl week

Atlanta- Sports Illustrated was the party that a lot of athletes and people were talking about, because of the talent that was booked and the people that came out to show support for the event. SI took over of The College Football Hall of Fame in the heart of Atlanta’s sports and entertainment district. The indoor football field was transformed into an elevated nightlife experience by award-winning agency Matthew Gavin Enterprises. It featured top performances in entertainment, with performances by Snoop Dogg and Lil Wayne, world-renowned DJ IRIE and Dallas Austin.


Guests attending the intimate celebration enjoyed a unique silent auction with some of the world’s most exclusive sports and entertainment memorabilia and experiences like Steve Young’s 49ers helmet, a Prince signed electric guitar, a Peyton Manning Super Bowl game helmet, and great conversation. “I enjoyed the performances, Lil Wayne killed his performance. I love his energy and the crowd was super crazy. I had so much fun that knows my voice is gone, said an anonymous source.

Sports Illustrated was one of the talked parties along with Maxim, Rolling Stones, and Leather and Laces. All of the parties put the city of Atlanta on display and they did not disappoint.

Check out some of the photos from the party last night.


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